I’m not sure if I could really answer that. From looking at your portfolio, I think we’re working for completely different clients with different values and different audiences. Obviously there is some overlap and I could see some simple solutions, but I don’t really have the time or space to write it all out in a public forum.
The best I could say is: Do your homework. Research, experiment and practice. Feel free to break rules, but learn a few of them first so at least you know which game you’re playing - unless you have the time, faculties and spiritual fortitude to build an economy around your own inventions. Art is forever a juried contest so keep that in mind.